GMU Graphic Design Program

Hello! I'm looking into the graphic design program at George Mason University. Could anyone provide some insights on the program, its reputation, and what I should include in my portfolio for my application?

Hello! George Mason University's School of Art offers a BFA in Graphic Design, which is well-regarded for its hands-on learning environment and strong emphasis on building a diverse skill set. The program focuses on areas such as print design, interactive design, motion graphics, branding, and typography. You can expect to learn a variety of relevant industry tools, develop problem-solving skills, and collaborate with your peers on various projects.

The program's reputation is strengthened by the experienced faculty at GMU, who come from diverse design backgrounds. Additionally, the school is located near Washington, D.C., offering students numerous internship opportunities within the city's professional design companies, agencies, and institutions.

When it comes to your portfolio, the application typically requires the submission of 12-15 pieces that best represent your skills and interests in design. To make a strong impression, consider the following tips:

1. Showcase your versatility: Include a diverse range of projects that display your knowledge of various design mediums, techniques, and concepts. This may include logos, posters, websites, packaging, animations, or any other creative work that shows your graphic design skills.

2. Highlight your process: Admissions committees are often interested in seeing how you approached a particular design problem and the steps you took to arrive at a solution. Include process sketches, research, or any other documentation that provides insight into your creative thought process.

3. Emphasize creativity and technical skills: Showcase your creative ideas as well as your technical proficiency in industry-standard design software like Adobe Creative Suite. Include projects that exhibit strong visual communication and demonstrate your understanding of design principles (color theory, composition, typography, etc.).

4. Presentation matters: Pay attention to the layout and organization of your portfolio. Ensure it is visually appealing, easy to navigate, and demonstrates your attention to detail.

5. Personal projects are welcome: If you haven't had many professional design opportunities, don't hesitate to include personal projects or assignments that showcase your passion for the field.

6. Quality over quantity: It's better to have a smaller collection of high-quality work instead of a larger compilation of mediocre pieces. Be selective and only include your best work.

By incorporating these tips, you'll be better prepared to submit a strong portfolio that highlights your graphic design strengths and showcases your dedication to the field. Best of luck with your application to George Mason University!