Hi everyone, I'm a current Junior looking into marketing programs and NAU has come up a few times. Can anyone give some insight into what the Marketing program at NAU is like and if they're happy with their choice?
Northern Arizona University (NAU) has a highly respectable Marketing program through the W.A. Franke College of Business. What sets it apart from other programs is the comprehensive curriculum that combines both the theory and practical application of marketing principles.
One of the key features of this program is its reliance on experiential learning. At NAU, you won't just be studying marketing concepts from textbooks, but you'll also be given the chance to work on real-world problems and case studies. This practical experience is invaluable as it helps students apply theory to practice in a way that mimics what they would be doing in a professional environment.
Another unique thing about the Marketing program at NAU is the Business Communication course. It’s designed to refine and enhance your spoken and written communication skills, which are incredibly important for a career in marketing.
Also, don't forget about NAU's Career Development Office. They offer a variety of services that can help you with internship placements, resume building, and eventual job searches.
As always, it's advisable to directly reach out to current students and recent graduates to get their first-hand experiences. And visiting campus (if possible) would also offer a good opportunity to gather more information about the program and the general campus vibe.
Choosing a major is a significant decision, so it's great that you're exploring your options and seeking experiences from others. Don't rush your decision, and remember, there's no "one size fits all" answer. What works for one student might not work for another. Good luck with your search!
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